Market Insights & Consumer Behavior
The “Market Insights & Consumer Behavior” course is designed by Bada Business. This course explains how marketing insights help in understanding your customer needs & improving your products & services. It will help you assess the consumer psyche and plan your product lifecycle accordingly.
Market Insights & Consumer Behavior Course Overview:-
The “Market Insights & Consumer Behavior” course is designed by Bada Business. This course explains how marketing insights help in understanding your customer needs & improving your products & services. It will help you assess the consumer psyche and plan your product lifecycle accordingly. This course is explained by Ms. Aditi Randev( Co-Founder of Nimah Ventures), Mr. Sarthak Ahuja (Partner in Sandeep Ahuja & Co.) & Mr. Navendu Shukla (Senior Manager of PSC Bada Business). This course is explained in Hindi with Creative Animations.
Key Outcomes of this Course:-
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- Understand the Concept of Marketing Insights
- Improve Customer recall through features & Placement
- Knowledge of Different pricing Strategies to Boost your Sales
- Product Branding Colours
This Course is Designed For:-
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- Students
- Startup founder
- Business Owners
- Solopreneurs / Freelancers
What do you get
Here is the list of what you can get with this course!
No. | Duration | |
---|---|---|
Videos | 9 | 1Hour 04Min |
Quiz | 9 | 30 sec (Each Question) |
Reading Material | 9 | After Every video |
Live Sessions | – | – |
“Market Insights & Consumer Behavior“ Course by Bada Business is Explained in Hindi |
Course Content
Introduction
In this video, Mr. Navendu Shukla, Professor Bada Business, introduces the course “Marketing Insights and Consumer Behaviour”.
Key Outcomes:
- Use marketing insights to understand your customers, industry, and competitors
- Take the help of marketing insights to increase the sales of your products or services
Market insights used by Popular Brands
In this video, Ms. Aditi Randev, Professor of Bada Business, explains the concept of marketing insights.
Key Outcomes:
- Use insights and inferences to decide the target niche for your startup
- Analyse insights data to differentiate the products or services you offer
Increase customer Recall through Features & Placement
In this video, Ms. Aditi Randev, Professor of Bada Business, explains how to apply marketing insights to products and services.
Key Outcomes:
- Place luxury products far from the model in the print ad and essential products close to the model in the ad
- Use three persuasion words related to your brand to let consumers relate to and buy the product
How to Choose the Right Brand Colours for your Brand?
In this video, Ms. Aditi Randev, Professor of Bada Business, explains the rules applicable to marketing insights.
Key Outcomes:
- Use colours in your ad image and visuals as per the message you want to convey to your customers
- Create ads that trigger the emotions of customers and increase sales
Displaying Data to increase Online Sales
In this video, Ms. Aditi Randev, Professor of Bada Business, explains how to increase sales through e-commerce websites.
Key Outcomes:
- Implement the research insights in your product or brand to increase the sales
- Use easy-to-understand units to represent the product quantity
Secret Recipe for Online Conversion
In this video, Mr. Sarthak Ahuja, Professor of Bada Business, explains the price displaying techniques to increase sales.
Key Outcomes:
- Focus on intelligent bundling of your products to increase sales
- Use a pre-order strategy to know the demand for your product
How to Price your Product?
In this video, Mr. Sarthak Ahuja, Professor of Bada Business, explains the pricing strategies to boost sales.
Key Outcomes:
- Mention the cost of your product or service to gain the trust of customers
- Use the concept of the free sample to give a quality product and service experience to your customers
How to Understand Consumer Buying Behaviour?
In this video, Mr. Sarthak Ahuja, Professor of Bada Business, explains how to use human psychology insights to improve marketing.
Key Outcomes:
- Use human psychology insights in your business to increase the reach of your products
- Implement psychological insights to attract customers and increase sales
Summary
In this video, Mr. Sarthak Ahuja, Professor of Bada Business, summarises the course “Marketing Insights and Consumer Behaviour.”
Key Outcomes:
- Study the marketing insights to make changes in your products/services accordingly
- Use marketing insights to increase sales and reach of your business
Instructor of This Course
- Ms. Aditi Randev (Co-Founder of Niamh Ventures)
- Mr. Sarthak Ahuja ( Partner- Sandeep Ahuja & Co.)
- Mr. Navendu Shuka (Senior Manager, PSC at Bada Business)
FAQs of Market Insight Course by Bada Business
After Purchase where can i start watching this course?
After a Successful purchase, this course is available on Bada Business Mobile App! Login with your Registered Mobile no. and you are ready to go!
Can i Watch this course on Desktop
No, This course can only be viewed in the Mobile App! All the info about this course & specifications is given in the Course Description.
Can i get Certificate after Completion of this Course?
Yes, You will get Certification after completion.
About Bada Business
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